Three years ago, I did an online program that taught me how to create an online coaching business. It cost me just over $1000. At the time, I couldn’t afford it. I remember mulling the decision to sign up for days thinking ‘Should I?’, ‘What if it doesn’t work?’, ‘Can I justify this cost on me when I’m a single parent?’, you get the picture. And for days I kept thinking of all the reasons I shouldn’t do it and all the things that could go wrong. Then I stumbled across this…
And I realized that I had a choice. That actually this online course could completely change my life. That instead of asking myself ‘Can you afford it?’, I actually needed to ask ‘Can you afford not to?’.
I realized that although I could probably make a stab at creating an online business myself without doing the program, I could make the journey a whole lot easier by working alongside others in the same boat and with a woman who I found not only inspirational, but trusted to bring the best out in me, my work and potentially my life.
I’m not going to lie, pressing confirm when I bought the program was painful! $900 was a lot of money to me back then, when I was already in debt and already struggling financially. But I made the decision right there and then, that investing myself, would change everything. Because I couldn’t afford it, shall I tell you what happened? I worked my socks off! I turned up to every call, did every piece of homework and created the confidence I needed to set up a brand new online business, because I wanted a financial return on my investment if nothing else! There were people on my course who had a lot more money than me, but they didn’t seem to put in as much as I did and I doubt they ever went on to doing what I’ve done. You see there is actually a big value attached by doing something for yourself that you can’t really afford. People always want bargains in life, but you are actually a lot less mindful as a result. Think about the clothes you buy… If you invest in an expensive piece, you look after it more, feel empowered when you wear it and it lasts you for years. Conversely, the £15 bargain top you bought in the sale probably doesn’t get folded up properly, maybe you hardly ever wear it, or perhaps you didn’t actually want it in the first place?
Three years on, you can all see where that investment in myself has taken me. I’m so proud of what I’ve achieved and I’m living a very different life as a result. I’m actually filled with dread to think about what might have happened if I had stayed stuck back then, trying to make a change somehow, but wanting to do it the quick fix cheat way and not truly invest in me. Not only have I benefitted, but my boys have too. And that side of it is priceless.
Since then, I’ve invested in coaches and mentors who have brought out the best in me mindset wise too. I needed to get support and be encouraged, I needed to expand my knowledge about myself and I needed inspiration too. The definition of inspire is to breathe life into and humans need that on a regular basis. Daily I’d argue.
We are living in an incredible era, I was able to change my life online (hence the strapline of my business!). I was able to have 80 hours with my online business coach for $1000, working out at just $12.50 an hour. Her hourly rate was £150 back then, and it would have cost me £12,000 if I’d have wanted to do it 1:1 in person. Now, that would be an investment I’m not sure I’d have been prepared to make! The other amazing thing about working online was that I could do it without leaving the house and without anyone knowing I was doing it. No babysitting fees, no having to be anywhere at a certain time. It was liberating. Best of all, I worked alongside a fantastic group of people whilst I did my course. It was a joy to be a part of.
The reason I wanted to share this story is because I’m often told by clients that they can’t afford to do my programs. They put their focus on paying the mortgage, on clearing debts, creating savings or paying into their pension funds. Yes these things are important, but at a cost to bringing out the best in yourself, whatever that may be? What’s the point of having these things if you aren’t living life to the full?
One client / friend this week said ‘I know what to do, I’m just not doing it!’ I’m sure we all know what to do, but the million dollar question is not knowing what to do but knowing HOW to do it. Knowledge is nothing if you can’t apply it.
Treat yourself. Invest in yourself. Be the best version of yourself.